Afreximbank looks to the future of African business in campaign with CNN

The African Export-Import Bank (Afreximbank) is raising awareness about investment opportunities across the African continent through a multi-faceted campaign on CNN.  The campaign, established by CNN International Commercial (CNNIC), includes a dynamic mix of event partnership, TV and digital advertising, branded content, and editorial sponsorship. This media mix is across multiple CNN platforms in order to reach a wide range of business leaders, opinion formers and decision makers interested in doing business in Africa.    The focus of the campaign is Afreximbank’s landmark Intra-African Trade Fair – a seven-day event…