White Cap Lager unveils a premium new pack

Kenya Breweries has unveiled a new pack design for its WhiteCap Lager brand. The new WhiteCap Lager pack includes a redesigned logo adapted from its original, historic form, which proudly highlights its 70-year heritage. As one of the most storied brands in the Kenya Breweries portfolio, it was felt that the time was right to elevate the livery of the WhiteCap. The new pack also represents a reinforcement of KBL’s strategy of positioning WhiteCap Lager as the leading local premium beer, as well as keeping up with the evolving needs…