Farmers urged to innovative to meet international market demand

Stakeholders in the agriculture sector have been urged to increase value for their crops to enable competitiveness in the international market.

Speaking During a meet the farmers’ forum held in Nairobi, the head of Dubai Chamber of Commerce Kenyan office, Michael Gathu noted that local farmers need to create an identity for locally produced agricultural goods.

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“We are working to bridge the Gap and make trade easier between Middle East and Africa by identifying the needs of the international market and coming up with solutions that fit well with these demands,” said Gathu.

The Agro Conference aims at connecting large scale commodity producers locally to buyers abroad.

A 2016 OEC report revealed that Kenyas’ export market hit $4.7B in value, however Gathu maintains that Kenya is not living up to its potentials in regards to the quality of exports

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