Locally assembled Proton Saga saloon car released to the market  

Proton Saga Saloon Car has joined the growing list of globally renowned automotive brands that have chosen Kenya as their home.

Assembled by Associated Vehicle Assemblers (AVA) in Mombasa the Saga offers cheaper zero mileage vehicle.

 “We look forward to having the Proton Saga and indeed the Proton brand take the Kenyan market by storm because we believe that this is a solution that our customers have been waiting for and we have finally delivered.” said Simba Corporation Group CEO, Dinesh Kotecha.

 It comes with a 5 year, 150,000KM warranty. Simba Corp has partnered with bank partners to make it easier for their customers to own this zero-mileage, high-value car. The Proton Saga also comes with a 4 star NCAP safety rating and will have over 50 service locations nationwide.

 “The launch of the Proton Saga demonstrates how a positive partnership between the government, private sector and all industry stakeholders can deliver solutions whose impact will be felt by consumers at all levels of the Kenyan economy.”

Simba Corporation Executive Chairman, Adil Popat

The Chief Administrative Secretary in the Ministry of Industrialization, Trade and Enterprise Development, Lawrence Karanja, said: “As a government we are supporting the industry by being committed to buying locally assembled vehicles because we believe in Buy Kenya and Build Kenya as this creates employment, skills development and transfer for our youth, research and development as well as promoting environmental protection.”

 “We have the utmost confidence that Proton will transform the automotive market and the lives of our consumers. The 5-year warranty, attractive financing options, safety features, aftersales network, all, for a brand new zero-mileage car that is assembled locally is an unbeatable deal. The future is indeed bright.”

Simba Corporation Motor Division Managing Director, Naresh Leekha.

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