Startimes land deal to air Formula E Championship

The ABB FIA Formula E Championship has  announced that StarTimes will show all remaining races of the current season live across its linear and digital channels in Africa.

The new broadcast partnership will see the electric street racing series screened in 37 countries across the African continent, including South Africa, Uganda, Nigeria, Kenya and Tanzania.

StarTimes has a strong presence in Africa and will provide comprehensive coverage of Formula E on their flagship channel StarTimes Sports Premium, as well as featuring on the StarTimes ON OTT platform.

Hugo Lavell, Head of Media & Distribution at Formula E, said: “As we enter a new year of electric racing, it’s fantastic to be able to announce our expanded reach with races being aired live across Africa on StarTimes. It’s been an unpredictable and action-packed start to the season, so we’re extremely pleased to be bringing comprehensive coverage of Formula E to more fans with this new and exciting partnership.”

Shi Maochu, StarTimes Sport Director, said: “We are very happy to give our users the opportunity to watch Formula E races live. Electric cars are the future of motorsport, and I think Formula E has a great potential in Africa as it combines new technologies and intense competition. We constantly seek to bring the best content to our users and with Formula E, they’ll enjoy great motorsport races.”

Related posts

Leave a Comment