By Amos Mburu
Digital Television Company StarTimes Media and SOS Children’s Villages International have signed a Memorandum of Understanding (‘MOU’) that will see the two organizations partner towards supporting Kenyan youth through vocational training.
The MOU will see StarTimes support SOS Children’s Villages program in Kenya through broadening local learning opportunities and extending technical training and career opportunities in enabling beneficiaries to kick-start their entry into the job market.
The SOS Children’s Villages partnership represents a strategic effort to facilitate the entry of youth into the job market while giving them the means to create a sustainable future for themselves and society.
Speaking during the signing ceremony, StarTimes Chief Executive Officer, Mr. David Zhang, noted that the brand made a commitment of empowering the youth during the YouthConnekt Africa Summit in Rwanda last year and the partnership with SOS will, therefore, go a long way towards achieving envisaged objectives.
“StarTimes is committed to empowering the Kenyan youth and facilitating their entry, growth, and development through extending mentor-ship and training opportunities. This partnership with SOS Children’s Villages is therefore very strategic, as we look forward towards imparting knowledge and skills to the next generation of our leaders,” noted Mr. Zhang.
In this context, SOS Children’s Villages will share resources, skills, and knowledge as far as youth employ-ability and capacity building are concerned towards the implementation of the MOU.
Mr. Walter Odhiambo the SOS Children’s Villages National Director noted, “Partnerships make our work possible. We can only accomplish what we do for children, young people and families thanks to the generosity, commitment, and amplification of our message by corporate partners such as StarTimes. In Kenya, SOS Children’s Villages works closely with a wide range of companies and partners who have a vested interest in improving the lives of the communities they are working in. As a result, the impact of our work is stronger and more sustainable”.